Microsoft Advertising Specialists

Scale profitably on Bing with campaigns engineered for intent.

We help ecommerce and lead-gen brands win on Microsoft Advertising: advanced account audits, conversion tracking, Shopping, Audience & UET, and performance creatives. Start with a free, no-pressure audit.

✔ UET & Conversion Tracking ✔ Shopping & Feeds ✔ Import from Google Ads ✔ Scripts & Automations
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200%+YoY growth (top clients)
30–60%Lower CPA vs. Google (avg.)
50M+Annual impressions managed
Performance dashboard screens with charts and metrics
Tracking healthy
UET + conversions firing

Platforms & tools we work with

Code and tools on desktop Marketing dashboards Spreadsheet and feed management Cloud infrastructure and automation

What we do

Full-funnel Microsoft Advertising management, built for scale and efficiency.

Account Audit & Strategy

Deep audits covering structure, queries, negatives, match types, and budget allocation. We map quick wins and a 90-day plan.

  • Query mining & N-gram analysis
  • Budget & bid strategy alignment
  • Competitive gap analysis

Conversion Tracking & UET

We implement UET, conversion goals, enhanced conversions, and server-side where needed to measure the real ROI.

  • UET setup & QA
  • Offline & import conversions
  • Server-side events (where applicable)

Shopping & Feeds

High-intent traffic from Shopping campaigns with clean feeds, rule-based optimizations, and performance labeling.

  • Merchant Center & feed rules
  • Titles, images, GTIN enrichment
  • Smart Shopping & Performance Max imports

Search & Audience

Tightly themed ad groups, responsive ads, and in-market audiences layered for efficiency.

  • SKAG/SKAG-lite where it fits
  • RLSA, remarketing & Similar audiences
  • Geo & device bid modifiers

Automation & Scripting

We build rules & scripts to pace budgets, mine search terms, rotate ads, and alert anomalies—so you never overspend.

  • Budget pacers & alerts
  • Search term automation
  • Bid & placement rules

Creative & CRO

High-impact ad copy, sitelinks & assets, plus landing page best practices to convert the clicks you already get.

  • RSA variants & testing plans
  • Extensions & assets
  • Heatmap-driven CRO suggestions

Our 4-step process

  1. Audit – Data pull, account review, tracking validation.
  2. Rebuild – Structure, negatives, audiences, assets, and feeds.
  3. Scale – Smart bidding, budget pacing, and creative iteration.
  4. Sharpen – Weekly tests and monthly roadmap reviews.

Typical onboarding: 7–14 days depending on tracking & feed complexity.

Start your free audit
Kanban board and planning steps

Recent wins

A glimpse into the outcomes we engineer. (Want a deeper deck? Ask in your audit.)

Ecommerce product grid

Ecommerce – Supplements

+172% revenue in 90 days at 36% lower CPA after Shopping overhaul and audience layering.

Shopping • RLSA • RSAs
Team analyzing growth charts

SaaS – B2B

3.1× qualified demo volume with intent-based keywords and remarketing; CAC down 42%.

Search • Audiences • CRO
Home services technician

Local – Home Services

Calls up 118% in 60 days using call-extensions, day-parting, and geo bid mods.

Local • Call Ads • Extensions

Pricing

Simple plans that scale with your spend. Month-to-month after onboarding.

Starter

For new accounts
$750 / mo
  • Up to $10k ad spend
  • Tracking setup & QA
  • Search + Shopping
  • Bi-weekly reporting
Get started

Growth

Most popular
$1,500 / mo
  • $10k–$50k ad spend
  • Advanced Shopping & feeds
  • Weekly reporting & roadmap
  • Automation & alerts
Book a call

Scale

Custom
2–8% of spend
  • $50k+ ad spend
  • Strategic testing program
  • Feed engineering & S2S
  • SLA & growth workshops
Request proposal

Why Bing Ads Experts?

  • Microsoft-native – We don’t treat Bing as an afterthought or 1-click import.
  • Tracking first – We won’t scale until UET & conversions are bulletproof.
  • Data-driven – Clear tests, weekly iterations, and honest reporting.
Get your free audit
Laptop with analytics charts and search ads

What clients say

Portrait of client

“They rebuilt our Bing account from scratch and halved our CPA in 6 weeks. Reporting is crisp and actionable.”

— Maya S., DTC Director

Portrait of client

“Shopping revenue doubled after the feed clean-up. We finally understand what’s actually working.”

— Daniel H., Ecommerce Lead

Portrait of client

“Proactive, technical, and transparent. Exactly what we wanted in a performance partner.”

— Sofia K., B2B Growth

FAQs

Do you import from Google Ads?

Yes, but we always customize for Microsoft network nuances—query patterns, placements, and audience behavior differ.

How long until results?

Most accounts see early improvements in 3–4 weeks; compounding gains typically take 6–12 weeks with testing.

What tracking do you require?

UET with conversion goals (primary & secondary). We support enhanced conversions and server-side where it fits.

Do you have contracts?

Month-to-month after onboarding. We want you to stay because it works, not because you’re locked in.

Can you do landing pages?

Yes. We build fast pages, align messaging with keywords, and test headline/CTA variants.

What verticals do you support?

Ecommerce, B2B SaaS, Local services, Education, and more—excluding prohibited categories by policy.

Team collaborating at desk

About Bing Ads Experts

We’re a technical performance team focused solely on Microsoft Advertising. From feed engineering to anomaly alerts, we help you turn Bing’s 1+ billion monthly users into customers.

  • Founded by media buyers & data engineers
  • Playbooks for Ecommerce, B2B, and Local
  • Remote-first, serving clients worldwide

Get your free audit

Tell us a bit about your account. We’ll reply within 1 business day.

Or email contact@bingadsexperts.com

What you’ll get

  • ✅ A 10–15 page audit PDF
  • ✅ Tracking & feed checklist
  • ✅ A 90-day growth plan
We’ll never share your info. No spam—just value.
Printed report and laptop on desk